First names confirmed for Sitges Next 2025

Sitges Next begins to unveil its speaker program. Josep Maria Piera, Julio D. Wallovits, and Marina Chillón are the first three speakers at the communication innovation festival, which will celebrate its tenth edition on May 8 and 9. All three will focus on the application, uses, and limits of artificial intelligence.
Josep Maria Piera is an advertising professional with extensive and recognized experience in the sector. After 20 years at SCPF, Wunderman, and VML, serving as Chief Client Officer, he, together with Julio D. Wallovits, launched Humansdid, a platform that focuses on activism and the ability of people to transform eras. In 2023, he was honored with the Professional Achievement Award from the Eficacia Jury Club.
Julio D. Wallovits is, in addition to being the other human at Humansdid, a director and screenwriter who has worked at agencies such as Wieden & Kennedy, BDDP, and Contrapunto, and heads the production company El Sindión. He has directed the films La Silla, Disonancia, La Simetría, and Smoking Room, for which he won the Goya for Best New Director.
Marina Chillón is an architect specializing in the application of AI. She is a trainer in this field, where she completes various basic and specialized programs, with extensive experience in 3D techniques. Founder of the ArquitectIA studio, she has led various public and private projects.
Sitges Next is an initiative of Sitges City Council, organized by the Sitges Next Association as a festival dedicated to promoting innovation in communication for brands, agencies, startups, and technology creators. It’s two days of networking, nurturing, and inspiring, with the aim of making a significant contribution to